Why are we doing a four-part podcast series about content curation?
Because it’s a concept that is easy to understand, but not always easy to execute. It requires commitment, strategic thinking, and that most precious of resources: time.
But when you do it right, and do it right consistently, content curation can be a foundational building block of your authority.
My take – while I know this may seem a little Meta (because this will be curate elsewhere), I think it’s important for us (as insiders or outside experts) to have a good grasp of what curation means and what it can do for you.